Tuesday, March 14, 2006

Will You Site be a BIG SUCCESS. 7 Reasons Why it Might Not!

 

With so many new websites going up, it is hard sometimes to tell if your
site will be a BIG SUCCESS or an unexpected flop? If you are unsure of
whether or not your site will fly with visitors or crash and burn, this
article is definitely for you. Now we all know the importance of great
service, but if your website doesn't communicate this, then you could be
headed for failure.

7 Reasons Why Your Website May Be a BIG FLOP!

1. Long Load Times.

If your websites takes more then 30 seconds to load, especially on DSL/Cable
then visitors will leave your website, it is as simple as that. You must
remember that people want information and they want it yesterday (I know, I
know). Since it is so easy to get information from many other sites online,
you must make sure that they can get it from your site first and that they
can get it quickly. This will keep them coming back to your website
everyday, since it is so easy to get what they want.

2. Bad Navigation.

Your Navigation should be located in a easy to access area that the visitor
can easily get to as soon as they reach your site. Areas include the top of
the page, just below the header and to the left of the page. Navigation that
is hard to find will leave a visitor feeling frustrated every time they come
to the site. Even though they may get use to its unusual placement, they may
not come back to get use to it!

3. Un-finished Pages.

There is nothing worse then coming to a website that has just had a new
design done on it(even if it looks great) and finding out that even though
the links are active, there is nothing on those sub pages. Of course a nice
"coming soon" text can work to let them know the page is coming soon, it
does serve us both best if the page and its content are actually there. So
make sure all the pages are ready to go before you upload the new site.

4. Bad Color Combination.

All I have to say about this is live green, blue, brown and red may work in
some way on a site design but I can't imagine it looking good. Make sure to
use colors that jive well with each other, that compliment each other and
that doesn't hurt or strain the eyes. One thing to make sure is that if you
use a light color on the background then make sure to use a dark text and
vice-versa. This will make it easier on all of us to read what is on your
website.

5. No Contact Information.

We must all be in touch in one way or another. Well sort of! You Must have
contact information on your site, it doesn't have to be on the front page,
but it should be at least on its own page. This will give visitors a way to
get in touch with you if they need to ask you a question about your site or
product.

6. Old Dates/Updated Often.

Make sure you update your site often. People come to your site for updated
information, if what was on your site last week, is still there today, they
probably won't be coming back. Make sure old dates are taking off as well as
new dates are entered correctly. This is extremely important if your site
has to do with events going on in the community.

7. Script Errors.

Finally, make sure you test every part of your website, especially when it
comes to scripts. Also have it set up so that if a script error happens you
catch it before too many of your visitors do. This can be done by either
checking the site each day(or a few times a day) or by having an automated
email sent to you when someone experiences a error on the site.

I hope these tips help you build a Successful Website!


  posted by Smile Community @ 6:34 PM

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